Archive for the ‘Eyes’ Tag

Seeing With New Eyes

“The real voyage of discovery consists not in seeking new landscape but in having new eyes.”  Marcel Proust

John Paul Caponigro combines his background in painting with traditional and alternative photographic processes using the digital platform.  He asks himself a series of questions when he finds himself photographing at locations where many have been before him.  Although he is speaking of photography, these questions can be applied to graphic design as well as any other art.

  • What’s been done before?
  • What made it work?
  • How could it be improved?
  • What hasn’t been done before?
  • How have things changed since that work was done?
  • What could be done to reflect that change?
  • What’s unique about this moment?
  • How many ways could that be made clear in images?
  • What’s special about my perspective?
  • How many ways can I make that strongly felt?

The right set of questions can help generate many ideas as well as guide and focus your work.  You may read the entire article and more at   Seeing With New Eyes.

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